The Anaheim Ducks are a professional American ice Hockey team from Anaheim, California. They were founded in 1993 by the Disney company and were known as the Mighty Ducks of Anaheim, named after the (then) recent movie about a children’s ice hockey team, The Mighty Ducks (1992). They play in the Western Conference of the NHL. They won the Stanley Cup championship once in 2007.
After beginning with three losing seasons, they led their first playoff berth in 1996-97 using high-scoring forwards Paul Kariya and Teemu Selanne. Anaheim suffered, returning to mediocrity after that. In 2003, they were swept into the Stanley Cup finals by Jean-Sebastien Giguere, but they lost to the New Jersey Devils.
In 2006 the franchise changed its name to the Anaheim Ducks. They won their first division championship a year after being sold by Disney, using a team led by Selanne and featuring Ryan Getzlaf and Corey Perry. During the postseason, the Ducks lost five games but defeated the Ottawa Senators and captured the Stanley Cup.
They enjoyed four winning seasons after that but didn’t get further than the playoffs. After finishing last in 2011-2012, they won their second division title.
In 2013-14 the Ducks set a record with 54 wins to capture the division title and finish with the best record in the Western Conference. But the LA Kings upset this in the semifinals.
The Ducks captured another division title in 2016-17 by winning against the Edmonton Oilers though they were eliminated in the conference finals. The Ducks returned to the postseason in 2017-18 but lost in the opening round.
The Anaheim Ducks play their home games at the Honda Center, and their Mascot is Wild Wing, a large Hockey Duck mascot.
Famous Anaheim Ducks trademarks
The Anaheim Ducks are a great team with a unique history and a strong fanbase. Let’s take a look at some of the registered trademarks owned by Anaheim Ducks, registered by the Anaheim Ducks Hockey Club LLC.
The Ducks
The first trademark registered by them was “The Ducks”. The trademark was registered following its first use in 1993 and applies to:
- T-shirts, sweatshirts, caps, sweatpants, and other clothing
Anaheim Ducks
The team name was first registered in 2006 following the club’s break from Disney. The wordmark applies to:
- Entertainment services related to professional ice hockey games
- Clothing, namely, bandannas, beach cover-ups, belts, body suits, boxer shorts, caps, cloth bibs, coats, dresses, footwear, ear muffs, gloves, hats, headbands, hosiery, housecoats, jackets, jerseys, leggings, leotards, mittens, nightshirts, pajamas, pants, raincoats, rainwear, robes, scarves, shirts, shorts, skirts, socks, suits, sun visors, suspenders, sweaters, sweatpants, sweatshirts, swimsuits, swim trunks, T-shirts, ties, toques, underwear, vests, warm-up suits and wristbands
The Anaheim Ducks logo
The original Anaheim Ducks logo has a duck-shaped hockey mask in front of a crossed hockey stick design. Following its first use in 1993, the trademark was registered in:
- T-shirts, sweatshirts, and other clothing
- Entertainment services related to professional hockey games
- Accessories, including charms, jewelry, etc.
- Duck calls, golf bags, hockey sticks, plastic souvenir masks, mini hockey sticks, Christmas tree ornaments, plush toys, hockey pucks, puzzles, toy figurines, and toy hockey sticks and toy pucks
- Binders, bumper stickers, commemorative tickets, decals, doorknob hangers, notepads, paperweights, pencils, pens, posters, printed sports event programs, stickers, and playing cards
- Glass jars, drinking glasses, insulated bottles, insulated lunch bags, lunch boxes, mugs, sports bottles, steins, tankards, and trash cans
Anaheim Ducks logo
The updated Anaheim Ducks logo was first seen in 1996 and consists of a duck-shaped hockey mask surrounded by the words “Mighty Ducks of Anaheim”. The trademark was registered in 1998 for use in:
- Sweaters, T-shirts, sweatshirts, bibs, nightwear, and other clothing
- Entertainment services related to professional sports exhibitions
MD logo
The MD logo is a basic logo that is often seen on merchandise and other branding material. It was first used in 2003 and was registered in 2005 for use in:
- Clothing, namely, bandannas, beach cover-ups, belts, body suits, boxer shorts, caps, cloth bibs, coats, dresses, footwear, ear muffs, gloves, hats, headbands, hosiery, housecoats, jackets, jerseys, leggings, leotards, mittens, nightshirts, pajamas, pants, raincoats, rainwear, robes, scarves, shirts, shorts, skirts, socks, suits, sun visors, suspenders, sweaters, sweatpants, sweatshirts, swimsuits, swim trunks, T-shirts, ties, toques, underwear, vests, warm-up suits and wristbands
Read more: Trademarking logos
Wild Wing
The “Wild Wing” wordmark was registered in 2003 for use in:
- Entertainment services related to professional exhibitions and personal appearances by a mascot
Anaheim Ducks Street
The Anaheim Ducks Street team runs a variety of community initiatives and groups targeted toward helping young people in the local area. The trademark registration was submitted in 2007 for use in:
- Organizing and administering community-based street hockey programs and competitions for youths
C4Kids
“C4Kids” is a registered trademark owned by the Anaheim Ducks, it was registered for use in 2018 for:
- Charitable services, namely, providing facilities for educational and entertainment hockey workshops to underprivileged children; arranging and conducting workshops and classes in the field of hockey and sports; providing entertainment exhibitions in the field of hockey
Paint It Orange
The Anaheim Ducks run a variety of “Paint it Orange” events that will give you the chance to win postseason tickets. The “Paint It Orange” trademark was registered in 2020 for use in:
- Cloth banners, pennants, and flags
- Fan clubs, including online fan club services, particularly related to newsletters and news publications
- Apparel, including shirts
Webbed D
The Anaheim Ducks registered the webbed foot/D design in 2008 for use in several categories, including:
- Entertainment services, particularly providing ice hockey exhibitions
- Clothing: boxer shorts, caps, hats, jackets, jerseys, nightshirts, pajamas, rainwear, shirts, shorts, socks, sweaters, sweatpants, sweatshirts, T-shirts, toques, warm-up suits
Webbed D logo
The webbed “D” logo consists of the word “Anaheim Ducks”. With the “D” represented by a webbed duck’s foot, it uses similar imagery to the webbed “D” design above. It was registered in 2006 for use in:
- Entertainment services related to ice hockey
- Clothing, namely, boxer shorts, caps, hats, jackets, jerseys, nightshirts, pajamas, rainwear, shirts, shorts, socks, sweaters, sweatpants, sweatshirts, T-shirts, toques, warm-up suits
Wild Wing Image
In addition to the “Wild Wing” wordmark, the Wild Wing image/design was also trademarked in 2006 (following its first use in 1993) for use in:
- Entertainment services in the nature of a team mascot for a professional hockey team
Mighty Ducks
The “Mighty Ducks” wordmark was registered in 1994 following its first use in 1993. The Mighty Ducks trademark is registered for use in:
- Professional ice hockey exhibitions and games
- Bibs, belts, boxer shorts, briefs, cardigans, costumes, diaper cover sets, hats, jackets, jerseys, jogging suits, jumpers, infant three-piece sets, infant covers, pants, rompers, shirts, shorts, socks, sweat pants, sweaters, sweatshirts, T-shirts, ties, warm-up suits, wind suits, and wristbands
Wrapping up
Registering your intellectual property will help you protect your unique branding and marketing. The Anaheim Ducks were created by the Walt Disney Company (who are prolific trademark owners) but were later sold on. Since then, the Anaheim Ducks have amassed a few trademarks, including trademark applications. The Ducks have trademarked 25+ things, including a mascot, team logos, a slogan, and several other important marketing materials. Still, they should consider registering more trademarks to protect the brand value (600+ million USD).