Can I Trademark a Sports Team Name?
In short: Yes, you can trademark a sports team name. "New York Yankees" is a registered trademark for a line of sports exhibitions. Sports team names often serve as the name of a business. It is considered common practice to trademark the name to prevent abuse or misrepresentation of the business by people who wish to defame the organization or cash in on the team’s success.
In order to trademark a team name you must prove to the United States Patent and Trademark Office that the team name serves as an identifying feature of your services. This is typically a very straightforward process, as one of the classes that you can file for protection under specifically sports exhibitions.
Trademarking Your Team Name
Contact us today if you would like to protect your sports team by trademarking it’s name.
More Common Trademark Questions
About the Author
Xavier Morales, Esq.
Mr. Morales founded his trademark law practice in January 2007 with the goal of providing intellectual property expertise to entrepreneurs and businesses around the country. Since then, he has filed more than 6,000 trademarks with the USPTO. You can learn more about Xavier here.