Trademarking a Sports Team Name

In short: Yes, you can trademark a sports team name.

“New York Yankees” is a registered trademark for a line of sports exhibitions. Sports team names often serve as the name of a business. It is considered common practice to trademark the name to prevent abuse or misrepresentation of the business by people who wish to defame the organization or cash in on the team’s success.

In order to trademark a team name you must prove to the United States Patent and Trademark Office that the team name serves as an identifying feature of your services. This is typically a very straightforward process, as one of the classes that you can file for protection under specifically sports exhibitions.

Trademarking Your Team Name

Contact us today if you would like to protect your sports team by trademarking it’s name.

 

Trademark attorney Xavier Morales

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