Yes, you can trademark a t-shirt.
You can trademark a name, logo, or slogan that appears on your t-shirts. You may register a trademark for any materials that identify and promote your particular goods and services. For example, the “NIKE” name and logo, as they appear on t-shirts, are registered trademarks. Trademarking a t-shirt logo or slogan will prevent another company from manufacturing or selling a similar t-shirt, thus solidifying your place within your niche.
If you wish to register a trademark for a particularly common word or phrase, you should have a trademark attorney perform a trademark search as soon as possible. The existence of an identical trademark will prevent you from registering your particular phrase. If is important to have these searches performed by a trademark attorney, as there are a number of places that these trademarks can be found rather than a single, all inclusive database. If you attempt this search on your own, it is unlikely that you will check all possible locations.
If you are considering registering a trademark for a logo, you should contact our associates today to ensure that your logo is distinct enough.